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Ad link lands on a “not found” page

The page answers 200 OK but shows a not-found or empty page.

Why it matters

The ad looks healthy to platforms while shoppers see nothing to buy.

How to fix it

  1. Open the final URL and confirm the product or collection is published to the Online Store channel and in stock.
  2. If it was removed, redirect the old URL or update the ad’s final URL.

After a fix, TagGap confirms it on the next comparison run. Questions: support@taggap.com.