Tracking tag missing on the landing page
The final page did not load the analytics or ad tags found on the rest of the store.
Why it matters
Visits from this ad are not measured, so purchases may not be attributed.
How to fix it
- Check whether the page is built with a landing page app or a different template that skips your tag setup.
- Prefer Shopify customer events (app pixels) for tracking; they run on every storefront page.
- Re-run the free scanner on taggap.com for the landing URL to see which tags load.
After a fix, TagGap confirms it on the next comparison run. Questions: support@taggap.com.